A Global Trade Readiness Program from BizFed & Arizona State University
Your business is ready to go further. The Global Footprint course helps small businesses reimagine, reposition, and expand their business models to access new markets and revenue streams. Guided by subject matter experts, this dynamic online program gives you the knowledge, tools, and connections you need to succeed globally.
The Global Footprint course is your gateway to international business growth. Created by BizFed in partnership with Arizona State University, this program was built for small businesses that are ready to think bigger and operate beyond local markets.
What makes this course unique is that it is developed and taught by subject matter experts with real world global trade experience, blending business strategy with advocacy and civic engagement.
Each module is practical and action oriented, providing strategies, tools, and examples you can apply to your business immediately. Unlike generic training, the Global Footprint course is built specifically for small businesses and is pivot ready, designed to help you adapt and thrive as market conditions change.
You will graduate with the skills, knowledge, and confidence to enter new markets, grow revenue streams, influence policy, and build a business that can thrive in any economy.
You will gain more than knowledge of global trade. You will build a foundation to expand your business internationally. Here is what is included:
Cohort Start Date: Coming Soon
Cohort Duration: 8 weeks
Available Starting: 5th May, 2025.
Participants will receive orientation materials, complete a baseline survey, and begin pre-assigned readings and reflection exercises in preparation for the live sessions.
Time: Wednesdays, 11:30 AM – 1:00 PM
Zoom Session 1
An introduction to professional etiquette, confidence-building, and networking tools to reduce social anxiety and strengthen presence in business and civic spaces.
Zoom Session 2
Explore how to navigate government structures and foster relationships with elected officials to advance business goals and access public resources.
Zoom Session 3
Learn how to tell your business story through media and social platforms, pitch to press, and build credibility with strategic content.
Zoom Session 3
Learn how to tell your business story through media and social platforms, pitch to press, and build credibility with strategic content.
Zoom Session 4
Explore how to mobilize networks, build coalitions, and drive influence through creative partnerships and collective action.
Zoom Session 5
Gain a deep understanding of how policy is formed, how to influence it, and how to effectively engage in the legislative process.
Zoom Session 6
Learn the art of persuasive storytelling, testimony writing, and how to communicate with lawmakers in impactful and professional ways.
Date: Wednesday, June 26, 2025
Time: 10:00 AM – 4:00 PM
Location: To be determined
Mandatory in-person event. Participants will present their final projects, showcasing how they will apply the tools learned to grow their business, access new opportunities, or shape public policy. The event will include a graduation ceremony, certificate presentation, guest speakers, and a networking panel with industry and civic leaders.
This course is for you if:
No prior experience is required — just commitment and curiosity.
The Global Footprint Course combines expert-led training, interactive workshops, and networking opportunities to deliver actionable results for your business.
8 weeks (hybrid format: online and in-person sessions).
Live webinars, in-person workshops, and networking events
$FREE
Southern California (specific venue details provided upon registration).
The Global Footprint course focuses on practical strategies, real world applications, and expert guidance to help you achieve measurable results in your business. Every lesson is designed to be actionable so you can take immediate steps to expand globally and build long term resilience.
The Global Footprint course gives you the tools, knowledge, and confidence to expand into new markets and grow your business on a global scale.
